Videos
Construction Employer Brand: How to Attract Top Talent
In today’s competitive labor market, high pay and new equipment alone aren’t enough to attract skilled professionals. The real differentiator? Your construction employer brand. Your employer brand is how current and potential employees perceive your company. It’s what makes your team want to stay—and what makes others want to join. Below are 12 critical elements…
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Why Compelling Construction Job Offers Matter More Than Ever
In today’s ultra-competitive construction job market, crafting compelling construction job offers is no longer optional—it’s essential. Gone are the days when a job post and a handshake were enough to attract top-tier candidates. The most sought-after professionals are already employed, and to move them, employers need more than just a modest salary bump. A recent…
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Effective Reference Checks: How to Conduct Them for Better Hiring Decisions
When it comes to hiring, resumes and interviews only tell part of the story. To truly understand who you’re bringing into your team, you need to conduct effective reference checks. Unfortunately, many hiring managers treat reference calls as a quick formality—asking vague questions and accepting generic praise. But with the right approach, reference checks can…
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Why Ghosting Recruiters in Construction Hurts You
In today’s fast-moving hiring market—especially in sectors like heavy civil construction, engineering, and skilled trades—ghosting recruiters in construction can quietly ruin your reputation before your resume even lands on a desk. One of the fastest ways to sabotage your career is by disappearing mid-process or failing to follow up with a hiring contact. What Is…
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Why Your Online Employment Brand Matters
In today’s competitive labor market—especially in industries like heavy civil construction—your online employment brand has become one of the most important tools in attracting and retaining high-quality talent. Your online employment brand is the digital story of what it’s like to work at your company. It’s shaped by what people find when they Google your…
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5 Low Cost Construction Recruitment Marketing Tips
Recruiting skilled talent in today’s market is a challenge—especially for companies without big budgets. That’s where low cost construction recruitment marketing comes in. With the right strategies, you can attract top-tier candidates without spending a fortune on ad agencies or fancy video crews. But here’s the good news: low cost construction recruitment marketing isn’t just…
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The Art of Negotiating Relocation Expenses: Essential Strategies for Job Seekers
Relocating for a new opportunity in the heavy civil construction industry can be both exciting and intimidating. It often represents a major step forward in your career—but it also comes with big decisions, logistics, and costs. If you’re considering a move for a job, negotiating your relocation package the right way can make all the…
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Why Your Internet Postings Aren’t Yielding the Results That You Expect
In Part I of Why Your Internet Postings Aren’t Yielding the Results You Expect, we discussed LinkedIn’s research showing that only 15% of the workforce is completely satisfied with their current employment and not open to new opportunities. That leaves a massive 85% of the talent pool who are at least willing to consider a…
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Civil Construction Outlook Q1 2025: Confidence Drops Amid Tariffs, Inflation & Political Shifts
Each quarter, we poll civil construction professionals nationwide to get a pulse on industry sentiment. Following an optimistic end to 2024, the results from our Post-Q1 2025 Civil Construction Confidence Poll reveal a shift: confidence is cooling as the industry adjusts to new economic and political realities. Confidence Cools After Political Shift At the end…
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5 Smart Ways to Use a Signing Bonus to Attract and Retain Top Talent in Construction
In today’s highly competitive construction labor market, attracting and retaining top-tier talent is more challenging than ever. Companies are battling for skilled professionals across heavy civil infrastructure, engineering, and project management roles. One of the most effective, yet often underutilized, tools in the recruitment arsenal is the signing bonus. What Is a Signing Bonus? A…
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